Resources

Explore our expert-curated resources on demand generation and pipeline growth. Browse the insights and strategies tailored to your business needs.

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Guide to Creating a Cohesive Digital Customer Experience

Whitepaper Learn how bringing together ads and leads creates clearer signals, stronger engagement, and measurable account momentum. Download the eBook.

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400% Efficiency Gain for a Global Cloud Leader

Case Studies

Case Study Advertising and Content Syndication: 400% Efficiency Gain for a Global Cloud Leader Results Leveraging B2B marketing’s power couple: Advertising and content syndication. 2.5x More leads per account with coordinated ads and leads 81% Cheaper cost per lead 400% Cost-efficiency gain Create Surround Sound, Not Single Touchpoints Instead of promoting mid and bottom of funnel [...]

Content Syndication: Tealium’s Engine for Long-Term Pipeline Growth

Case Studies

For many B2B marketers, the long sales cycles in Content Syndication (CS) can feel like a liability. The misconception that a contact who downloads an asset should be instantly sales-ready often obscures its real value.

[Feature Image] Cardinal Health WaveMark Case Study

How Cardinal Health & WaveMark Boosted Pipeline by 417%

Case Studies

Explore how Cardinal Health’s WaveMark™ team transformed its go-to-market approach by identifying high-value accounts earlier, aligning sales and marketing, and leveraging DemandScience’s segmentation and ABM tools—resulting in a 417% increase in pipeline and a 39% reduction in sales cycles.

Forcura's Scalable Demand Generation Case Study

Case Studies

Discover how Forcura transformed its demand generation strategy through targeted advertising, content syndication, and data-driven insights, delivering 75% of its pipeline and record MQL growth for sustainable success.

The Vanguard Renewables and Audience Builder Success Story

Case Studies

Vanguard Renewables stands at the forefront of environmental innovation, turning organic waste into renewable energy and fertilizers. Their mission to reduce fossil fuel reliance and combat climate change is driven by a commitment to sustainable practices.

How Media Futures Group Unlocked New Markets with PureSyndication

Case Studies

Case Study How Media Futures Group Unlocked New Markets with PureSyndication “DemandScience has allowed us to expand our top of funnel reach through highly targeted campaigns.” Results The highest volume of MQLS Unlocked previously inaccessible Zero-effort campaign set-up How Media Futures Group Unlocked New Markets with PureSyndication About Media Futures Group Media Futures Group (MFG) is [...]